2022/05/11 |
OTT platforms reached 45 bil. minutes over Q4 2021
In the Q4 of 2021, Taiwan's total viewing minutes on the overall OTT platform reached 45 billion minutes. Youtube still has the highest viewing proportion, accounting for 63%.The share of subscription-based video platform services (SVOD) increased from 10% in the third quarter to 16% in Q4, mainly due to the growth of Netflix and the addition of Disney+. The three major platforms, Netflix, iQiyi and Disney+ , have their own strengths in the film and television content. Netflix has many exclusive Korean dramas, iQiyi has a rich selection of Chinese dramas, and Disney+ is more preferred by children.