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In the Q4 of 2021, Taiwan's total viewing minutes on the overall OTT platform reached 45 billion minutes. Youtube still has the highest viewing proportion, accounting for 63%.The share of subscription-based video platform services (SVOD) increased from 10% in the third quarter to 16% in Q4, mainly due to the growth of Netflix and the addition of Disney+. The three major platforms, Netflix, iQiyi and Disney+ , have their own strengths in the film and television content. Netflix has many exclusive Korean dramas, iQiyi has a rich selection of Chinese dramas, and Disney+ is more preferred by children.
The world-famous eSports, League of Legends Season 11, ends on Nov. 15, and the eSports carnival 2021 is held at the end of November. Although eSports has been considered not a sport by many people, it led to economic growth over the past few years.
According to the latest survey result, 65% of participants were aware of cloud games and willing to pay NT$700 for the GaaS subscription. Sony PlayStation Now, Xbox Cloud Gaming, Google Stadia, and NVIDIA GeForce Now lead the market, but the services they provide are varied. How do the players choose their suitable cloud games?
Overview of Taiwan’s VOD market in 2021 Q3, YouTube continues to be the leading platform, reaching approximately 15 million viewers per month. The audience profile of online video is about half male and half female, and more than half are over 45 years old.
It may not be surprising that the Covid-19 pandemic outbreak cast a long shadow over Taiwan, as it has with the rest of the world.
Watching Mandarin TV series or dramas on OTT streaming platform has become popular. The Audiences have more choices and are able to watch it at any time without being limited by location and time.
Which game console is the winner in the pandemic? COVID-19 pandemic boosted the game market. The series survey of game players this year includes an overview of players' preference in January, players’ payment intention in March, and the potential of AR & VR game market growth in May.